Vilora Technologies

About Google Analytics

Google analytics is a digital analytical tool, used to analyze data from all touch points. Google analytics helps to make the most of website. It is helpful for creating and configuring the account. It provides statistic and basic analytical tool for search engine optimization, marketing purpose, etc. It especially helps in small or medium size retail websites. It refers to the collection, measurement. It mostly helps in analysis of all the Web data. By using web analytics not only we can access the effective working of a website but also we can get a good business decision. Enroll today and attebd Google Analytics online training demo by our real time expert

Google Analytics Course Objectives

Google Analytics Course Objectives

After completion of the Google Analytics Science Course at Vilora Technologies, you will be expertise and eligible for:

Complete knowledge of Google Analytics in advance.
Learn how to track Websites.
Able to generate multiple website analytics reports.
Live experience in Google analytics.
Generate multiple complex reports.
Creating and configuring an account.

Who should go for this course?

Any IT experienced Professional who are interested to build their career in Google Analytics.
Any B.E/ B.Tech/ BSC/ M.C.A/ M.Sc Computers/ M.Tech/ BCA/ BCom College Students in any stream.
Fresh Graduates.

Pre-requisites

The course can learn by any IT professional having basic knowledge of:

Statistics
Any Programming Language

COURSE SYLLABUS

INTRODUCTION TO WEB ANALYTICS

- Overview of what web analytics - why you should integrate metrics into campaign reporting how Web Analytics work

Overview, Foundations, and Concepts

- History of digital analytics - Critical considerations for web analytics installations - Key analytics and conversion-tracking concepts

Data Collections

- Overview of statistics and data sampling concepts - Common analytics tools, types of measurement, analytical databases, data integrity, data governance - Optimizing site performance and ROI functionality - Learn the pros and cons of integrating 3rd party data

Reporting Basics

- Learn how to identify and explain various report views based on the target audience - Learn critical segmentation strategies for expert data analysis - Gain an understanding of the power and limitations of on-page analytics and on-site ads (CPM, CPC, CPA)